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Logos & Identities

Branding, Design, Marketing

I've developed logos and identity systems across a variety of industries. Much of this work involved helping startups, businesses, and organizations first gain clarity on their vision and mission. From there, I not only created custom logos but also helped build an overall brand story and marketing strategy.

paws riot9 codeship peppercorn koku hiro

Key projects include creating a playful yet earnest logo for the PAWS Humane Society, a nonprofit animal adoption agency. While working at Riot9, a Chicago tech startup, I developed an assertive and refined logotype. Another fun project aimed at teaching teens to code involved creating an approachable yet "techy" branding system for Codeship. I designed a peppy and quirky brand identity for Peppercorn, a gourmet popcorn line. I also developed an app icon and branding system for Koku, an Apple App Store featured personal finance app. Lastly, I created a bold yet friendly type treatment for HIRO, a nonprofit initative for the America Health Information Management Association (AHIMA) helping health information professionals.


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